Former Calvin Klein Underwear creative director launches new men's underwear brand Teamkit.
Created by storied underwear designer Michael Berkowitz, Teamkit launches its boxer briefs to bring function, comfort and style to men’s underwear
New York - The first garment a man puts on in the morning, and the last one he takes off, should be extraordinary. That’s why famed underwear craftsman Michael Berkowitz designed the Teamkit boxer brief to be the ultimate underwear in style, sophistication, function and design. Today, Teamkit launches its first style on Kickstarter bringing luxury boxer briefs direct to consumers.
After designing and launching iconic men’s underwear styles for brands including Calvin Klein, Nike, Gap and consulting with Lululemon, Tom Ford and Jay Z, Berkowitz turned his creative focus to Teamkit. In doing so, he created a boxer brief using BondX technology to reduce threading in seams that cause chafing and irritation while also fusing its patent-pending pouch to the brief. From the office to the beach, or even to a triathlon, Teamkit boxer briefs provide superior support and comfort to prepare men to take on anything.
“Underwear is the most important article of clothing a man can wear,” said Berkowitz. “From our chlorine- and saltwater-resistant fabrics to thread-reducing BondX technology and carefully designed pouch, men will never go back to their old underwear once they try Teamkit.”
Drawing on inspiration from high-end cycling apparel, Teamkit created a new technology to construct the hems in its boxer briefs. BondX hems are thermo-bonded and fused, eliminating 75% of the total threads in the boxer brief’s seams and hems. This technology creates a precise fit that supports every movement without chafing, riding up, pinching or bunching.
Understanding that men need extra support to keep things comfortable, Teamkit created the patent-published Clubhouse Pouch. This no-bounce, ergonomic, 3-D pouch is fused to the garment without stitching and keeps everything in place and close to the body. With Teamkit, men get locked-in stability for every activity, every time they put on their boxer briefs.
Made with an Italian microfiber nylon jersey material from Italy’s luxury fabric mill, Eurojersey, Teamkit’s fabric offers a clean, modern style that delivers long-lasting quality and a flattering shape for every man, and it is designed to dry quickly. Now men can tackle even the sweatiest of pursuits knowing they’ll remain comfortable and secure. Teamkit’s fabric is also chlorine- and saltwater-resistant making it perfect for all-day, everyday wear. From the beach to the gym to the pool or office, Teamkit simplifies the underwear drawer providing the perfect undergarment for every occasion.
Teamkit is available to pre-order on Kickstarter in black or midnight blue starting at 65% off future retail prices. To pre-order, visit pr.go2.fund/teamkit.
About Teamkit Underwear
Teamkit Underwear is changing the way men buy underwear. It was created to simplify a man’s underwear drawer by offering a style that can travel and cross-function throughout a full day’s activities. By offering luxury products designed by the best in the business at direct-to-consumer prices, men can now enjoy total comfort in the most important garment they own. Level up your underwear game with Teamkit. For more information, visit https://teamkitshop.com/.